C&A.
9 MONTHS TRADESHOW
The story

C&A

Family business C&A has been successful for generations and a leader in the field of fashionable and affordable clothing. C&A has sustainable fashion as its standard as its vision. At the nine-month fair, C&A wants to present its sustainable character with a sustainable stand including sustainable materials.

Think

Concept

A baby mobile above the playpen or the baby cot, often with sleep songs: we all know them. The concept for C&A is formed around the well-known baby mobile in the shape of clouds to establish the link with mother nature: hanging elements above the exhibition stand so that the stand becomes an eye-catcher at the nine-month fair, even from a great distance.
Design

Visualization

The starting point of C&A: a sustainable stand with sustainable materials that matches its vision and products. C&A uses organic cotton for their clothing line. Organic farming makes use of rotational cultivation: different crops are always grown on the same soil. In this way, the soil remains healthy and C&A creates strong crops that grow better. This sustainable look & feel has been included in the design design for the stand.
BUILD

Realisation

Together with C&A, we looked at the right connection with C&A’s sustainability objectives. The material plywood is reused.
MANAGE

Project

Client C&A
Location Amsterdam
Exhibition 9 months tradeshow
Size 64 m2
Strategy, concept, design, engineering, project management, graphic design, production, execution

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Want to know more?

Do you want to know more about this project? Or are you curious about what we can do for your brand? Don’t hesitate and call our project manager Brenda

+31 (0) 6 300 45 498

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Curious about what we can do for your brand? For substantive questions or just curious about the possibilities, don’t hesitate and contact us. 

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