Unilin.

INTERZUM

The story

Unilin

UNILIN (Division Panels) is a leading international manufacturer of innovative wood solutions for the construction and interior design industries. UNILIN launched a new collection of UNILIN Evola decorative panels at Interzum.

Tausch created an exhibition concept for Unilin at Interzum through Experience Marketing.

Think

Concept

Led by a design from creative agency King George, Tausch wanted to develop a concept that would inspire interior design experts to try the new UNILIN Evola collection as an alternative to wood, metal, concrete, and other materials. The concept had to be applicable at various times and locations.

Design

Visualization

Visitors could experience the creative possibilities for all interior projects in the different inspiration rooms. Innovative products and applications inspired visitors as they were guided through a thoughtfully-designed floor plan.

BUILD

Realisation

A high-tech black metal frame formed the backbone of the concept. Its modular design makes it ideal for use at different locations and on different surfaces. With an astonishing 168 designs in stunning colours and realistic-looking wood and relief structures, visitors were impressed by the endless possibilities of UNILIN Evola.

MANAGE

Project

Klant Unilin

Location Cologne

Beurs Interzum

Size 215 m2

Strategy, concept, design, engineering, project management, graphic design, production, execution

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Want to know more?

Do you want to know more about this project? Or are you curious about what we can do for your brand? Don’t hesitate and call our project manager Jeroen

+31 (0) 6 131 55 717

Want to know more?

Do you want to know more about this project? Or are you curious about what we can do for your brand? Don’t hesitate and call our project manager Jeroen

+31 (0) 6 131 55 717