Lighting up experiences at Euroshop 2026.
We created an innovative booth for Signify at EuroShop. The goal was to bring their lighting innovations to life in a way that invites visitors, showcases Signify’s leadership in lighting technology, and offers an unforgettable, immersive experience. The challenge was to translate cutting-edge products and a strong brand vision into a space that is both interactive and inspiring.
Think
Making the impact of light impossible to miss
The exhibition concept is designed with a strategic layout that takes visitors on a journey of discovery. The exhibition stand was more compact than previous editions we built for Signify, which required a smart, strategic routing. Each visitor follows a logical path, allowing them to enjoy the full experience without feeling crowded or chaotic. Playful corners encourage interaction, while the layout ensures that all products and innovations are showcased to their full potential.
Design
Bringing the Signify look & feel to life
Our exhibition booth design enhances Signify’s brilliance: bright, warm, and energetic, with a futuristic and light feel. Elegant dark green bar details contrast with the brand colors, reinforcing Signify’s identity. Every design choice, from lighting effects to materials, was focused on a cohesive, visually impressive experience.
Manage & Build
Engineering a stand around a Formula 1 car
From concept to construction, we brought the design to life with precision, craftsmanship, and attention to detail. The inclusion of George Russell’s Formula 1 car demonstrated how lighting can enhance dynamic experiences, combining performance, excitement, and innovation. The result is a stand that sparks curiosity and firmly positions Signify as a leader in lighting.
Success starts with hello
Are you ready to stand out at your next trade show? We’d love to hear your story, understand your goals, and show you how we can bring your brand to life on the show floor.
